The urgent business imperative of our time is a delicate balance: to perform and transform. Here’s how leaders can play the long game, meeting short-term business goals while preparing for the future.

As the recent rise of Generative AI has proven, the cost of missing out on something truly transformative is enormous. Dev Patnaik provides strategies for leaders to evaluate which new technologies they should focus their organizations on, and which they should ignore.

As consumers pull back on spending in inflationary times, businesses need to set themselves apart. Ryan Baum provides best practices for leaders to truly differentiate their offerings by looking beyond what’s available and unlocking what their customers need but can’t yet articulate or envision.

Economic uncertainty calls for strategic action, not just contraction measures. Dev Patnaik explains in Forbes how senior leaders can keep their organizations future-focused and invested in the right growth initiatives.

In uncertain times, business leaders must articulate a clear and concise plan that cuts through the noise. Dev Patnaik explains in Forbes the two questions every CEO should answer right now to establish certainty, meaning and direction for their business and team.

Why is it so difficult to focus on the future? Or at the very least, avoid getting blindsided by it? For disrupted companies like Kodak or Blackberry, the problem was clearly not a lack of effort or ability to innovate. As it turns out the problem lies in how we’re all hard-wired to think.