Future Focused Initiatives
New Market Models
Finding new strategies for bringing products to market is going to be increasingly important. How will you differentiate your products with doctors so they prescribe? At a higher-level, how do you really drive differentiation so your products aren’t so easily substituted the moment patent protection ends? Working cross-functionally with payer groups, physicians, and patients will be key.
What can pharma companies do to make patient administration, application, and adoption easier so that people actually use the medications they’re prescribed? Leveraging technology, adding a marketing focus on the benefits of adherence, and other patient engagement approaches could mean seeing improvements sooner.
How do digital technologies play a role in health conditions, and how can we play a role within that? Digital therapeutics are beginning to offer treatments that augment drugs or don’t require drugs at all. New real-time monitoring devices will allow consumers to measure drug efficacy more rapidly.
The 10 Biggest Stories of 2023 That Say the Future is Here
With so much news announcing unprecedented technological, economic, and cultural change, it’s difficult to tell the true signals of the future from the noise. In Forbes, Dev Patnaik unpacks the top ten news stories of 2023 that indicate major shifts unfolding in our world, with critical implications for the future.
Unwise: Why Leadership Is in Crisis When We Need It the Most
The complex, ambiguous challenges of our time demand wise leaders, not just knowledgeable ones. Dev Patnaik explains how leaders can attain wisdom by pursuing a new paradigm that accounts for personal growth and moral development.
Future Focused: Stanford Children’s Health Reinvents the Future of Complex Pediatric Care
The nationally ranked Stanford Children’s, is one of the only hospitals exclusively dedicated to pediatric and obstetric care. But their award-winning standard of care wasn’t always a given. By taking a future focused approach, they reinvented the complex care delivery model, changing lives while shaping the future of healthcare.