The Danger of One Big Idea Great ideas can inspire, but resilience comes from having more than one way to win.
The Bologna Strategy: Why Kraft Heinz Is Splitting Up—and What That Means for the Rest of Us Efficiency can take you far, but resilience and reinvestment will decide which leaders survive disruption.
The 5 Levels of Insight: How Great Companies De-Risk Big Bets The best companies win not by taking bigger risks, but by knowing something others don’t and using it well.
Stop Calling Them Small: A Smarter Way to Serve SMBs How big companies can better engage and serve SMBs, and why most current approaches miss the mark.
The Streaming Wars: Why Creativity beats Copycats When growth stalls, the instinct is to copy what works. But the best strategy is often to create.
Tesla’s Meltdown: Why Innovation Portfolios Matter It’s not the wrong innovations that get you. It’s investing in just one kind, while the rest atrophy.
