Why are Americans grappling with obesity? Are there fundamental changes occurring in the design of retail? What's coming after SUVs? Jumpsters are often called upon to give their two cents and share their expertise on a variety of subjects. The work we do gives us a unique perspective on the intersection of technology, business and culture. Here's some of the latest stuff going on in the press, including some stories on Jump's latest exploits.
Media Professionals
If you would like to speak with someone at Jump about a story, contact
Pete Mortensen or call 650-373-7240.
May 29, 2006
Cracking Markets with GE
Business Week reports on how Jump led GE Plastics to the "strategic U-turn" that helped them "crack the market" for high performance fibers. Lauren discusses how the Jump team opened GE's eyes to a market driven, not by price, but by people who "like to get their hands dirty."
Read the full article.
