Why are Americans grappling with obesity? Are there fundamental changes occurring in the design of retail? What's coming after SUVs? Jumpsters are often called upon to give their two cents and share their expertise on a variety of subjects. The work we do gives us a unique perspective on the intersection of technology, business and culture. Here's some of the latest stuff going on in the press, including some stories on Jump's latest exploits.
Media Professionals
If you would like to speak with someone at Jump about a story, contact
Pete Mortensen or call 650-373-7240.
August 25, 2005
Needs + Solutions = Innovation
Most disciplines rely on a handful of basic percepts that serve as the building blocks of larger theories and more complex arguments. What, then are the fundamental concepts of innovation? Do equivalent building blocks exist that can help provide clarity to practioners of this somewhat opaque art? Dev talks with Business Week about a one of these fundamental concepts. A simple equation that leads to new thinking and novel products.
Read the full article.
August 01, 2005
The Transformer: Beth Comstock
Jump is blessed to work with some of the most visionary business leaders in America. Folks who have the idealism of Mandela and the pragmatism of Machiavelli. Here's a great profile of one such person, Beth Comstock, Chief Marketing Officer for General Electric.
Read the full article.
