Jump News
How Hybrid Thinking Will Move us Past the Gulf Spill
July 28, 2010
In a new opinion peice for CNN.com, Jump's Dev Patnaik discusses the Gulf oil spill, BP's subsequent leadership change, and the strategy lessons we can learn from the Deepwater disaster. His article calls for a new breed of strategic thinker, folks who can act as one-part humanist, one-part technologist and one-part capitalist. To read the full op-ed, click here.
Creating Sustainable Impact Through Empathy
July 27, 2010
The Donors Forum of Wisconsin will soon host its 11th annual statewide conference on philanthropy. And this year, Jump's Udaya Patnaik will be on hand to provide the conference's morning keynote address. His talk will focus on the power of empathy to inform effective grantmaking and to build stronger foundations. To learn more, click here.
Seven Ways to See the World in a New Light
June 28, 2010
We're pleased to announce that Canada's The Globe and Mail has just republished "The Art of Looking," a new article for Rotman Magazine by Jump's Sarah Rottenberg and Isabel O'Meara. To read the online version of their paper, please click here. Or to request a copy of the original Rotman Magazine article, please email Jump.
Community Based Marketing: Lessons from Harley and Zipcar
June 25, 2010
Recently, Jump's Lara Lee was on hand at Sustainable Brands 2010 to lead a panel discussion on building successful community-based environmental marketing initiatives. And the green-focused blog, triplepundit, was there to capture the action. In a new article, they describe Lara's five rules for speeding up the adoption of green products and her approach to building successful brand communities. To read on, click here.







