Getting People to Talk: An Ethnography Primer

Institute of Design grad students Gabriel Biller & Kristy Scovel recently made the documentary Getting People to Talk: An Ethnography & Interviewing Primer, which packs all the basics needed to do great participant research into a single 30-minute film. It’s a great introduction to ethnography, featuring frequent tips from Jump’s Colleen Murray.

Watch the video!

Related posts:

  1. Research Strategies for Future Planning
  2. About, With, & For
  3. Needfinding: The Why and How of Uncovering People’s Needs

If you would like to speak with someone at Jump about a story or event you’re working on, contact Clynton Taylor or call (650) 373 7244.

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For more than a decade, we've worked closely with some of the world's most admired companies. Now, we're ready to share what we've learned about the critical connection between empathy and growth in Jump's first book Wired to Care. Read More